2013 Optima Search for the Ultimate Street Car TV Debut

OPTIMA Shootout Qualifiers at Road America

george poteet, Optima Invitational, Poteet Torino

Amazingly COOL! George Poteet’s radical Torino will be racing in the Optima Ultimate Street Car Shootout! (and with a new, more radical engine!)

Premiere of OPTIMA’s Search for the Ultimate Street Car: Faceoff at Road America Qualifier Event to Air on MAV TV Network


OPTIMA’s Faceoff at Road America Qualifying Event Episode Premieres Thursday, October 31 with more high intensity performance vehicles and nail-biting action

Oct. 17, 2012 (MILWAUKEE) – OPTIMA® Batteries, the global leader in high-performance automotive and marine AGM batteries and chargers, is proud to announce the premiere of the OPTIMA’s Search for the Ultimate Street Car series to air on Thursday, October 31 at 6 p.m. EDT and 9 p.m. EDT on MAV TV.


In the premiere, viewers will get a behind-the-scenes look at the action during the OPTIMA Faceoff at Road America in Elkhart Lake, Wisconsin. This regional qualifying event introduces a diverse range of performance vehicles and the stories behind the passionate drivers as they compete on one of the most historic race tracks in America.


“This episode captures the passion of the automotive community with a great cast of entertaining characters. If you’re looking for fast beautiful cars, then this is your show,” said Cam Douglass director of product development and marketing for OPTIMA Batteries. “This series has grown so much over the past few years – many thanks to our sponsors and loyal enthusiasts – and we look forward to sharing the excitement of OPTIMA’s Faceoff at Road America Qualifying Event with viewers at home.”


The fun begins as all of the Faceoff participants drive more than 60 miles through Wisconsin’s scenic Kettle Moraine State Park to the Road America facility in the Detroit Speed Road Rally. Later in the weekend, all 71 Faceoff participants get on the track to test their cars and driving skills through the BFGoodrich Hot Lap Challenge, Wilwood Disc Brakes Speed Stop Challenge, Ridetech Street Challenge Autocross and the Lingenfelter Performance Engineering Design Challenge.


Participants traveled from all over the country to showcase their vehicle’s performance potential – making this year the most diverse yet. During the episode, four participants are awarded with invitations to OPTIMA’s Ultimate Street Car Invitational event, held after the SEMA show in Pahrump, NV. Viewers can watch (and Tweet along using the hashtag #OUSCI) to see which participants are selected based not only on their vehicle’s performance, but also the spirit and attitude they showed over the course of the weekend.


Pontiac Lemans, Optima Invitational, road racing

Stance Delivered!
Damion Campbell’s 1963 Pontiac LeMans ready for the OUSCI


Get in on the Action


The Faceoff at Road America is a Regional Qualifier event leading up to OPTIMA’s Ultimate Street Car Invitational, to be held in Pahrump, NV, after the SEMA show in early November. Fans can purchase tickets to the sixth annual OPTIMA Ultimate Street Car Invitational at http://optimainvitational.com/. Tickets are $30 per person and include a free event t-shirt. The event will take place at Spring Mountain Motor Resort and Country Club, a state-of-the-art racing facility in Pahrump, Nevada on Saturday, November 9, 2013.


The OPTIMA Ultimate Street Car Invitational is presented by Royal Purple Synthetic Oil and K&N Filters. This year’s event sponsors are BFGoodrich Tires, Detroit Speed and Engineering, Lingenfelter Performance Engineering, Ridetech and Wilwood Disc Brakes. And finally, associate sponsors include Magnaflow Performance Exhaust, The Roadster Shop, Centerforce Performance Clutch, MAC Tools and Jet-Hot Coatings.


For a full list of results and more information on OPTIMA Ultimate Street Car events, or to purchase tickets to see the event in person, please visit www.optimainvitational.com.